Heinz TV Commercial

February 1, 2008

Global food manufacturers Kraft Heinz engaged Soul Mystique as the face of their Heinz Soup TV commercials, to be aired during Season 2, Australia's Got Talent. Being the main sponsors of the TV show, Heinz incorporated Soul Mystique in their national marketing campaign, believing that the impact of their appearance in Season 1 justified a re-appearance in this commercial for their viewers. This duo fulfilled the brief of a 30-second commercial, consisting of their snappy high-speed costume changes, ending with their famous confetti finale to reveal 'chef' Lydia transforming a can of tomato soup into a bowl of steaming hot gnocchi. Who would have known that this duo could also quick-cook! The sky is the limit!

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